Adidas Web3 Lead Thought She ‘Could Get Fired’ for Signing Bored Ape Deal
Erika Wykes-Sneyd joins Decrypt’s gm podcast to discuss how apparel giant Adidas approaches NFTs and emerging culture alike.
Archive context
Older archive item. Useful for background and entity history, but not a fresh market-moving signal.
Why this matters
This blockchain story adds another data point to the current market tape and is useful when read alongside nearby source coverage.
Original source
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