Why 160-Year-Old Luxury Watch Maker Panerai Is Getting into NFTs
Eva Assayag, Web3 lead at Panerai, sat down with Decrypt's Dan Roberts at NFT Paris to talk about Panerai's Web3 strategy, which will soon include a "digital passport" sold with every watch.
Archive context
Older archive item. Useful for background and entity history, but not a fresh market-moving signal.
Why this matters
This nft story adds another data point to the current market tape and is useful when read alongside nearby source coverage.
Original source
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