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Taylor Swift had a $100M FTX sponsorship deal fall apart prior to its bankruptcy: Report

Celebrities in sports and entertainment including comedian Larry David, tennis star Naomi Osaka, NFL quarterback Tom Brady and NBA point guard Stephen Curry promoted FTX.

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Older archive item. Useful for background and entity history, but not a fresh market-moving signal.

Taylor Swift had a $100M FTX sponsorship deal fall apart prior to its bankruptcy: Report

Celebrities in sports and entertainment including comedian Larry David, tennis star Naomi Osaka, NFL quarterback Tom Brady and NBA point guard Stephen Curry promoted FTX.

Why this matters

This research story adds another data point to the current market tape and is useful when read alongside nearby source coverage.

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