Trump Media Makes Moves On Bitcoin And Smartphone – What’s Next?

A new filing shows Trump Media & Technology Group moving into both crypto and telecom markets. The company behind Truth Social and Truth+ has asked the US Securities and Exchange Commission to register a Bitcoin and Ethereum ETF, according to reports. At roughly the same time, it unveiled plans for a $499 Trump‑branded smartphone and service plan.

According to the registration statement dated June 16, the proposed ETF would hold 75% of its assets in Bitcoin and the remaining 25% in Ethereum. If the SEC clears the way, the fund will list on NYSE Arca under a sponsor agreement with Yorkville America Digital.

The plan is to store both coins in direct custody, meaning the ETF will actually hold the digital tokens rather than futures contracts or other derivatives.

Based on reports, Crypto.com will serve as the ETF’s sole custodian and prime execution agent. The company will also provide staking and liquidity services for the Ethereum portion. That setup could ease SEC concerns, given the regulator’s focus on secure storage and clear oversight.

Still, there’s no guarantee the ETF will win approval. Past spot crypto ETF proposals have faced delays and rejections due to worries over market manipulation and investor protection.

At a media event in Trump Tower, US President Donald Trump’s organization introduced “Trump Mobile,” a new phone and network service. The device will sell for $499 starting in September, and the monthly plan is priced at $47.45—a nod to Trump’s role as the 47th US President.

BREAKING: The Trump Organization announced Trump Mobile, which will offer 5G service starting at $47.45 through the 3 major carriers and will be releasing a phone in August called the “T1 Phone.”

The phone is described as “a sleek, gold smartphone engineered for performance and… pic.twitter.com/jhtXRLveJZ

— RedWave Press (@RedWave_Press) June 16, 2025

The phone itself is made in the US, and call centers here will handle customer support. Coverage will run on existing networks, with the Trump name licensed rather than the company building its own towers.

According to the company, Trump Mobile will bundle telemedicine visits, international texting to 100 countries, and roadside assistance. Donald Trump Jr. highlighted those extras as part of a flat‑fee package designed to stand out from major carriers.

The idea is to offer more than just voice and data—giving customers a health line and car help all through one monthly bill. The trademark applications filed by DTTM Operations cover telecom services and accessories under the Trump brand.

Featured image from Joe Raedle/Getty Images, chart from TradingView