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Adidas Web3 Lead Thought She ‘Could Get Fired’ for Signing Bored Ape Deal

Erika Wykes-Sneyd joins Decrypt’s gm podcast to discuss how apparel giant Adidas approaches NFTs and emerging culture alike.

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Older archive item. Useful for background and entity history, but not a fresh market-moving signal.

Adidas Web3 Lead Thought She ‘Could Get Fired’ for Signing Bored Ape Deal
Erika Wykes-Sneyd joins Decrypt’s gm podcast to discuss how apparel giant Adidas approaches NFTs and emerging culture alike.

Why this matters

This blockchain story adds another data point to the current market tape and is useful when read alongside nearby source coverage.

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Read on Decrypt

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