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Why Cloudflare Needs More Blockchain Throughput Than All of Crypto Combined

Non-human traffic now dominates the majority of all web traffic for the first time ever, according to Cloudflare’s analysis, and the shift is breaking the ad-based business model that funds most of the internet. Will Pap...

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Why Cloudflare Needs More Blockchain Throughput Than All of Crypto Combined

Non-human traffic now dominates the majority of all web traffic for the first time ever, according to Cloudflare’s analysis, and the shift is breaking the ad-based business model that funds most of the internet.

Will Papper, Cloudflare’s Director of Product, who helped build ConstitutionDAO, joined Laura Shin to unpack how x402, a decades-old HTTP status code revived for stablecoin payments, could make the difference.

The conversation covers Cloudflare’s newly announced Monetization Gateway and Wallets products, why the company needs a blockchain that scales horizontally instead of running on one giant server, and the early use cases drawing interest: LLM inference, data licensing, and indie API builders. 

Plus, will DAOs make a comeback?

Show Highlights:

    • How Papper went from putting $10 in the Ethereum presale to working on micropayments at Cloudflare
    • How Coinbase revived ×402, a dormant 1990s HTTP status code (402 Payment Required)
    • Two new Cloudflare products, Monetization Gateway (for sellers) and Wallets (for buyers), aim to make adding stablecoin micropayments to a website as easy as flipping a switch
    • Why Cloudflare’s scale requires a blockchain with throughput greater than all existing chains combined
    • Why Papper doesn’t think physical goods are the best use case for agentic payments, explaining why the retail stablecoin-payments hype from a few years ago never took off
    • Papper explains the two main problems DAO face and how AI agents could play a role in the DAO revival
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The post Why Cloudflare Needs More Blockchain Throughput Than All of Crypto Combined appeared first on Unchained.

Why this matters

Ethereum is showing up inside the Stablecoins theme, so this story is worth tracking for follow-through rather than treating it as a one-off headline.

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