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Barbie, Hot Wheels Toy Maker to Use OpenAI Tech to Boost Productivity

Mattel will retain full control of its brands while using AI to develop new products, with the first launch expected later this year.

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Barbie, Hot Wheels Toy Maker to Use OpenAI Tech to Boost Productivity
Mattel will retain full control of its brands while using AI to develop new products, with the first launch expected later this year.

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