Binance Joins FTX, Coinbase and Crypto.com With Athlete Endorsements Ahead of Super Bowl
Instead of buying a Super Bowl ad like FTX and Crypto.com have, Binance had an NBA star tell people not to pay attention to those ads.
Archive context
Older archive item. Useful for background and entity history, but not a fresh market-moving signal.
Why this matters
This cryptocurrency story adds another data point to the current market tape and is useful when read alongside nearby source coverage.
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