Bullish and Gold-i Deal Targets $1.6 Billion Daily Volume Crypto Market

Bullish, a regulated digital asset exchange, and Gold-i, a trading technology provider, have announced an integration of their platforms aimed at improving institutional cryptocurrency trading.

Bullish Exchange and Gold-i Forge Partnership to Enhance Institutional Crypto Trading

The collaboration enables mutual clients to access Bullish's liquidity and execution services for major cryptocurrencies through Gold-i's MatrixNET platform, known for its aggregation and distribution capabilities.

"Our shared goal of helping customers access tight spreads, deep liquidity, and low latency execution makes Bullish’s integration with Gold-i a natural fit,” commented Tom Farley, CEO of Bullish.

Bullish, which launched in November 2021, reports over $640 billion in total trading volume to date and executes over $1.6 billion in average daily volume in 2024. The exchange is regulated by the Gibraltar Financial Services Commission and audited by Deloitte.

We are delighted to join @gold_itech’s network as a trusted trading partner and to create a streamlined pathway for institutions to access #Bullish’s capital-efficient product suite.

“Partnering with Bullish, a professional and entrepreneurial top tier institutional exchange aimed solely at this market, presents a great opportunity for Gold-i and our clients,” added Tom Higgins, CEO of Gold-i.

The integration is now live and available to both companies' existing customers. This development could potentially impact how large-scale investors access and trade digital assets as the cryptocurrency market continues to evolve.

Although Bullish may not be the first name that comes to mind for most people when discussing cryptocurrencies, it is an important player in the field. Since the end of last year, it has owned CoinDesk, a popular medium that writes about digital assets.

Farley, the CEO of Bullish, was previously the president of the New York Stock Exchange. Until recently, he had ambitions to launch the cryptocurrency exchange on the trading floors of New York, but a terminated SPAC merger deal in December 2022 put an end to those plans.

Even before its launch in 2021, the platform garnered significant attention and secured funding from various investors, including $75 million from SB Northstar LP, a business unit of the SoftBank Group.

Gold-i Expands Cryptocurrency Partnerships

The UK-based fintech company has been actively expanding its cryptocurrency partnerships to improve liquidity solutions for its clients. The firm has made several key integrations over the past two years, focusing on enhancing access to digital asset liquidity.

In 2022, Gold-i integrated Binance into its Crypto Switch™ 2.0 platform, allowing clients to access the global exchange's substantial digital asset liquidity. This integration leverages Gold-i's technology for aggregation, liquidity management, and distribution of digital assets.

Last year, Gold-i incorporated its Crypto Switch technology with Hidden Road, a credit network for global institutions. This integration utilizes Hidden Road's real-time API capabilities to enhance crypto liquidity aggregation and enable instantaneous trade settlements.

Most recently, Gold-i announced a partnership with crypto liquidity provider Cypator. This collaboration aims to improve cryptocurrency liquidity access for retail brokers by integrating Cypator's liquidity pools with Gold-i's MatrixNET platform.