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Supply chain thwacking: VeChain’s $100M sponsorship deal with UFC

The multi-year deal will see VeChain’s brand incorporated across multiple UFC marketing assets and reach an estimated 900 million households who watch the events worldwide.

Supply chain thwacking: VeChain’s $100M sponsorship deal with UFC

The multi-year deal will see VeChain’s brand incorporated across multiple UFC marketing assets and reach an estimated 900 million households who watch the events worldwide.

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