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Dior Is Latest Luxury Brand to Embrace Tokenized Fashion—But Won't Say 'NFT'

French fashion house Dior announced a line of men's sneakers with "digital twins" on Ethereum and an NFC chip-based authentication system.

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Older archive item. Useful for background and entity history, but not a fresh market-moving signal.

Dior Is Latest Luxury Brand to Embrace Tokenized Fashion—But Won't Say 'NFT'
French fashion house Dior announced a line of men's sneakers with "digital twins" on Ethereum and an NFC chip-based authentication system.

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This nft story adds another data point to the current market tape and is useful when read alongside nearby source coverage.

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