New Report: FTX Abandoned the Deal with Taylor Swift, Not the Other Way Around
Now-defunct cryptocurrency exchange FTX pulled out of the planned deal with Taylor Swift, not the other way around. According to sources cited by The New York Times, Swift signed a proposed tour sponsorship agreement wit...
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Older archive item. Useful for background and entity history, but not a fresh market-moving signal.
According to sources cited by The New York Times, Swift signed a proposed tour sponsorship agreement with FTX in the spring of 2022, following six months of negotiations.
The deal was reportedly worth up to $100 million, and discussions had taken place about other partnership approaches before settling on the tour sponsorship opportunity....
Read More: New Report: FTX Abandoned the Deal with Taylor Swift, Not the Other Way Around
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